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CONTACTS:    Nancy Hamilton, Lee Rose (941) 338-3500


Innovative Marketing Initiative for Accommodations Spreads on Lee Island Coast

                LEE ISLAND COAST, FL – As the popularity of the Lee Island Coast vacation destination increases, so does its options for accommodations.  In particular, smaller, more intimate properties are gaining in appeal.  Five properties have recently earned the coveted Superior Small Lodging (SSL) designation, bringing the number of such Lee Island Coast establishments to 42. 

These accommodations are part of the nationwide SSL program, and the more than 500 similarly distinguished SSLs within Florida.  The newest Lee Island Coast properties to achieve the SSL designation include:  

   The Superior Small Lodging program is a novel marketing initiative designed to create a symbol of excellence and a quality brand awareness for smaller properties with 50 units or fewer.   In order to receive the distinguished Superior Small Lodging designation, properties must pass an independent inspection process, which includes a variety of quality, cleanliness, and service-related criteria.  The national organization continuously implements stricter requirements and guidelines, making the classification even more esteemed. 

            “For our visitors seeking smaller accommodations, the SSL designation provides assurance that stringent quality standards for safety, comfort, cleanliness, and privacy are met,” said D.T. Minich, CDME, executive director of the Lee Island Coast Visitor and Convention Bureau (VCB).  “The SSL designation is a symbol or a ‘brand name’ to look for.”

            The VCB promotes and markets these properties through the Lee Island Coast Visitor’s Guide, various co-operative advertising programs, and on its Web site: . 

Additional information on area SSL properties can be found at  .

            The complete list of SSL properties includes:

Sanibel/Captiva Islands

Fort Myers Beach


Beach Road Inn

Abaco Beach Villas & Cottages    


Brennen’s Tarpon Tale Inn

Casa Playa Resort          


Buttonwood Cottages

Edgewater Inn


Caribe Beach Resort

Gulf Echo Motel


Forty Fifteen

Island House Motel


Gulf Breeze Cottages

Matanzas Inn


Lighthouse Resort & Club

Silver Sands Villas


Parrot Nest

Sun Tan Village


Sandpiper Inn

Guest House Inn – Mariner’s Lodge


Seahorse Cottages on Sanibel



Shalimar Cottages & Motel

Fort Myers/North Fort Myers


Signal Inn Beach & Racquetball

Fountain Motel


Sunshine Island Inn

Best Western Springs Resort


Waterside Inn on the Beach

Ta Ki Ki Motel


The Blue Dolphin Cottages

Sabal Park Inn


The Palms of Sanibel

Rock Lake Resort


Jensen’s Twin Palm Resort & Marina

The Li-Inn Sleeps Bed & Breakfast


Captiva Island Inn Bed & Breakfast

Winyah Hotel & Suites





Cape Coral


Rainbow Motel Resort

Beachouse Motel


Malaga Motel Apts.

Bokeelia Tarpon Inn


Casa Loma Motel









Bridge Water Inn

Tarpon Lodge Hotel





St. James City



Water’s Edge Motel &  Apartments